Soren HOME - Amelia Ericksen
My name is Amelia and I’m a Melbourne based Graphic Designer with a digital spin.
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Brand Development, Print & Packaging

SOREN is one of the home brands at Harris Scarf. Whilst working at Casa Forte I redesigned their bedroom range. They wanted a simple and very easily identifiable design. The main purpose of the redesign was to differentiate the different products in a stylish yet obvious way, whilst incorporating all the necessary branding and product information.